psst. Your ignorance is showing...

My dear reader. If you are unfamiliar with Othello, I can forgive you. It is a Shakespeare play and also a Verdi opera. I don't expect everyone to be familiar with Shakespeare.   But Please Please if you ever think you want to name something after a character in a play, all I ask is that you read that play. 

Somebody in this marketing department did just enough Googling to figure out that there is a bed in the play Othello... but what they maybe missed was the itty bitty little fact that Othello smothers his innocent wife in it. 
It is the climax of the whole damn show.
Maybe this company really wants you to think of them when you think about smothering your loved ones in their sleep.

"Honey, aren't you glad I got these quality sheets with the king size pillows?  Just breathe in that thread count!"

It makes me wonder what other good marketing can be created from Shakespeare plays?  FTD can make an Ophelia bouquet.  Oneida needs to make a MacBeth banquet set.  How about a King Lear suite at the resting home?  Oh so many good ideas...